Leading fantasy sports operator My11Circle has roped in Indian Test vice-captain Ajinkya Rahane, who led the side to glory in Australia in the last Border-Gavaskar Trophy, as a brand ambassador, making him fifth cricketer to join the platform after former India skipper Sourav Ganguly, former Australia all rounder Shane Watson, Afghanistan leg-spinner Rashid Khan and former Indian batsman VVS Laxman.
“I am really excited to partner with My11Circle that offers a truly personalised game experience to fantasy sports enthusiasts. Fantasy cricket has gained immense popularity amongst cricket fans, especially those who have a deep understanding of the game. The passion and love of cricket fans for the sport is the biggest strength of the game, and in that sense, I am delighted to collaborate with a brand, which is committed to making cricket fans feel special,” Rahane said after joining the brand.
Games24x7 is one of the biggest players in the Online Fantasy Sports market with a portfolio that spans skill games and casual games. Recently, the company, which sponsored Lanka Premier League, have ventured into the $70 billion global gaming market with a specific focus on the United States as well.
Saroj Panigrahi, Vice President, My11Circle, said: "As we prepare for yet another exciting cricket season, we are delighted to welcome Ajinkya Rahane, one of the coolest and most courageous batsmen in international cricket, to the My11Circle family.
“With support and love from a community of 17 million+ skill gamers, My11Circle has become one of the top three fantasy sports platforms in less than two years since its launch. With Rahane's appointment, we will continue to provide awesome game playing experiences to fantasy sports enthusiasts and delight more players with brand new offerings on www.my11circle.com."